Upper Greenwood Lake Beach is a private community members only beach which is run in West Milford, NJ. Each year, the staff which is composed of local teenagers and young adults are able to take advantage of a clothing sale for both lifeguard and staff apparel. This is both from pride and for actual usage of denoting level of training.
The beach manager at the time wanted to elevate the level of design which was being brought to these clothing sales and for her time in the position requested a new logo be created each beach session to then be printed by a local shop.
Along with the creation of the beach's staff and lifeguard designs, MBM was also asked to create a logo for the overall Property Owners Association to then be placed onto their yearly community pride apparel.
While not used, its assets were favored by much of the board and the beach patrons and therefore was used as a element within the designs for the 2020 and 2021 season with overjoyed response to the minimalistic appearance of the beach and community in iconographic form.